🎯 Growth Module

Know exactly why your funnel leaks — and what to fix first.

Gina audits your landing page, signup flow, or checkout funnel across 5 layers — then delivers a prioritized fix list with expected conversion lift per item.

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The 5-layer audit

5 layers. One prioritized fix list.

Technical performance

Page speed, mobile rendering, form functionality, error states, and load time by device — issues that kill conversions before a visitor even reads your copy.

Traffic quality

Where your traffic is coming from and whether it matches your ICP. High bounce rates often mean the traffic quality problem, not a copy problem.

Offer clarity

Is the offer clear, specific, and credible? Does the value proposition match what your ICP cares about? Gina evaluates against your target audience profile.

Design & UX

Visual hierarchy, CTA placement, form friction, trust signals, and mobile experience — evaluated against conversion best practices.

Copy & messaging

Headline, subheadline, body copy, and CTA — scored for clarity, specificity, and alignment with the prospect's awareness stage.

What you get

CRO audit deliverables.

Prioritized fix list

Every issue ranked by expected conversion lift, with estimated implementation effort. Highest ROI fixes first.

5-layer audit report

Full findings across all 5 layers — with evidence, explanation, and specific recommendations.

Revised copy recommendations

Rewritten headline, subheadline, and CTA options — tested against the audit findings.

A/B test roadmap

The 3 highest-impact tests to run next, with hypothesis, variant description, and success metric for each.

Built for

When to use a CRO audit.

When you're getting traffic but not converting — or when you're about to spend on paid acquisition and want the funnel tightened first.

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Questions

About this module.

What pages can you audit?

Any page with a conversion goal: landing pages, signup flows, checkout funnels, pricing pages, demo request pages, lead gen forms. If it has a CTA and you're measuring it, Gina can audit it.

Do you implement the fixes?

The CRO Audit module delivers the findings and recommendations. Implementation of copy changes, design updates, and A/B tests is handled through the relevant module (copy through the content module, technical changes through your dev team or Gina's GTM Pack).

How long does the audit take?

Delivered within 5 business days. If you want the revised copy options included, add 2 business days.

What if the problem is my offer, not my page?

The offer clarity layer evaluates this explicitly. If the conversion problem is the offer itself rather than the page, the audit will say so — and Gina can run a GTM Pack to rebuild the positioning.